Project Paperclip

In Intel’s The Tomorrow Project

admin — Thu, 02 Aug 2012 11:16:09 +0000

“Talk between Bruce Sterling (sci-fi writer, Wired columnist, etc) and Brian D. Johnson, writer and Intel’s futurist. In the background, my own Project Paperclip exhibit! Filmed at ARE, Silicon Valley, USA – May 2012. Thanks to Intel and ARE for the honour.
Subscribe to Intel on Youtube to see the rest of the interview”.

Part 1: Embracing the Future

Part 2: The Difference Engine

Part 3: Design Fiction

See the Interview.

In RDB

admin — Tue, 26 Jun 2012 18:31:55 +0000

“O Kernel Festival, festival de artes digitais de Monza, apresentou a sua programação para a edição de 2012 que ocorre de 29 de Junho a 1 de Julho. Este evento conta com mais de 60 artistas internacionais de 16 países e este ano inclui um representante português. Nuno Serrão participará na secção de arte digital e interactiva”.

In MSN News (France)

admin — Fri, 11 May 2012 13:19:32 +0000

“La réalité Augmentée peut changer le regard que nous portons sur l’art, comme le prouve Google video. Project Paperclip utilise les codes QR de chaque photo de l’exposition afin de plonger le spectateur dans un univers sonore. Toutefois, l’alliage de la technologie et de l’art va bien au-delà de cette application.”

In Macwelt

admin — Thu, 05 Apr 2012 18:26:39 +0000

“Kreative Köpfe haben sich längst neue Konzepte zur Nutzung von QR-Codes ausgedacht, die über das gewöhnliche Drucken und Scannen hinausgehen. So verbindet etwa der portugiesische Fotograf Nuno Serrao (…)”

In TheCreatorsProject (French version)

admin — Mon, 26 Mar 2012 18:40:00 +0000

“La musique a un effet Koulechov sonore indéniable sur les films. Elle permet d’amener une personne vers tel ou tel état psychique, psychologique, émotionnel différent même placé devant la même image. C’est ce qui a dû inspirer Nuno Serrão pour son projet Paperclip dont la vidéo ci-dessus présente l’ambiance.”

In ReadWriteWeb

admin — Fri, 16 Mar 2012 20:52:00 +0000

“It is subtly disconcerting, an ominous prediction of the artificial realities we build with the help of smartphone apps and the Internet.”

In Brainstorm #9

admin — Wed, 14 Mar 2012 11:40:33 +0000

“A ideia é absurdamente simples e eficiente: durante a mostra do fotógrafo português Nuno Serrão, foram espalhados QR Codes. Quando o visitante fotografa os marcadores com o aplicativo da mostra, ele consegue ouvir uma trilha sonora sob medida, que complementa a experiência visual.”

In Startup

admin — Mon, 12 Mar 2012 11:13:18 +0000

“ポルトガル人アーティスト Nuno Serrão（ヌノ・セホ）氏は、iPhoneアプリとQRコードを使って音楽を組み合わせることで、写真鑑賞もっと刺激的なものにしようとしている。”

In Beqrious

admin — Sat, 10 Mar 2012 11:31:52 +0000

“In Portugal, we have recently seen the perfect example of an artist who uses different technologies to make his art more interactive.”

In Frukt

admin — Thu, 08 Mar 2012 12:35:55 +0000

“One particularly good example of utilising a QR code as a tool to enhance user experience is Project Paperclip. The concept sees Portuguese photographer Nuno Serrão augmenting an exhibition of his work with QR code markers, which – when scanned with an accompanying app – provide a tailored soundtrack that compliments the visual experince, transporting viewers to a “parallel reality””.